We realise that we need to focus on what is important for human well-being, and less unilaterally on material growth and profit. In what kind of economy and society do we want to work, live and live together? What clear requirements and standards do we set for business and economic development in the years to come? These questions are turning our lives upside down.

We must realise that we are moving to a different type of society. The industrial model focused on material growth and consumption is coming to an end. This was at the expense of natural and human resources. It is increasingly moving towards an economy focused on human well-being, living in an ecologically healthy environment where the emphasis is on qualitative or selective growth.

These developments affect politics, the legal system, the life and work of groups of people and individuals. These, together with our economic thinking, form the basic system for our lives. Changes in those elements change that basic system. Therefore, economic thinking needs to change.

This with the following mission and vision:

Mission

To create a better world by working with organisations to improve people’s living environment. To focus daily work and management on improving people’s well-being in an ecologically healthy living environment.

What the organisation considers important for the living world, it translates into its business. Then get organisations out of their bubble of emotional contagion. The contagion was the industrial model focused on material growth and consumption. If people said “welfare” then, according to the bubble, that was the same as “prosperity”. This was at the expense of natural and human resources. We are now moving to a different type of society. That is moving towards circular economy with emphasis on qualitative or selective growth and well-being of people.

Vision

With impact entrepreneurship, we realise that the ignorance caused by the bubble in which organisations do business is broken. That organisations get out of the ruts of current economic thinking and leave the current one-size-fits-all management model behind. To do so, they will base their business on impact entrepreneurship based on the meaning economy. Aim: contributing to people’s well-being in an ecologically healthy living environment.

Impact entrepreneurship wants to create a mindshift by changing economic thinking to that of a meaning economy. On the other hand, transforming management from command/control to a people-centred approach.

You can read what I do under the “future” button.